My eclectic romantic history includes a few long distance relationships so I thoroughly understand the frustration of being separated from your sweetie on New Year's Eve. (Ah, where was NIVEA when I was pining for Pepe in Spain?) Long-distance couples can log onto NIVEA's Facebook page to share their stories of love and how they have been kept apart this holiday season. Today, December 20th, is the last day to enter the contest. Consumers can view and vote on their favorite love stories until December 23rd and Nivea will reunite two winning couples in Times Square on New Year's Eve 2011 to share the kiss of a lifetime. (The winners will be notified December 29th.)
TV personalities Giuliana and Bill Rancic will host New Year’s Eve atop the NIVEA Kiss platform in the heart of Times Square. “Bill and I are thrilled to partner with NIVEA and help to bring together these special couples,” said Giuliana. “We started our whirlwind romance long-distance, so we can certainly empathize with anyone who is apart during the holidays. It’s important to make the most of the times that you’re together and we’re so excited that two lucky couples will win the chance to share the most exciting kiss of the year at the epicenter of New Year’s Eve celebrations around the world.”
As the official sponsor of the Times Square Alliance New Year’s Eve Celebration for the third consecutive year, NIVEA will prep the lips of thousands Times Square revelers with their hydrating lip balm A Kiss of Smoothness as they prepare for their midnight kisses. Pucker up!